Work
Brands I Have Worked With
Work History
Marine Accessories Corporation
Director of Marketing & Ecommerce
Jan 2017 - Present
Oversees all aspects of marketing, website development, branding, and product development for several global ecommerce brands including full responsibility over each brand's P&L Statements. Leads a team of marketing, content, design, and programming professionals to grow overall direct-to-consumer brands across internal website and third-party marketplaces.
Marine Accessories Corporation
Internet Marketing Specialist
Feb 2015 - Dec 2016
Worked directly with management to promote and maintain the company's web presence and increase daily online sales. I was in charge of designing and updating web page content, optimizing SEO to increase website traffic, monitoring and reporting user patterns and trends, developing effective marketing techniques, and improving the overall customer experience on company web properties. I was also involved in day to day product management, brand direction, and product launch strategy.
Spontivity
Co-Founder
Apr 2014 - Feb 2015
Created a mobile platform that promotes connectivity amongst college students and local businesses.
WeScore
Analytical Marketing Intern
Sep 2013 - Apr 2014
Co-designed a virtual intern program and crowdfunding campaign. Analyzed data to monitor marketing effectiveness. Market research and advertising strategy. Optimized the website’s SEO. Social media strategy. Designed promotional materials (t-shirts, website and social media graphics, flyers, etc). Additionally, wrote blogs, video scripts, and press releases used throughout published media.
Tennessee Technological University - Business Media Center
Technician
May 2011 - May 2012
I worked in a small business incubator doing everything from: designing websites, audio/video editing, making presentations, graphic design, and doing work with: TN American Legion Boys State, Tennessee Small Business Development Center, Tennessee Road Builders Association, TN Governors Highway Safety Office, RODP, TWRA, and Wear IT TN. I have also done presentations for the Ollie the Otter and Sammy Sturgeon programs.